About this project
The largest privately held company in San Diego
In 2011 MJD Interactive was selected as Digital Agency of Record for DJO Global. DJO is the largest private company in San Diego, with $1 billion in sales last year, over 4,000 products and 5,000 employees. Fourteen brands live under the DJO umbrella, including DonJoy, Aircast, Dr. Comfort and Compex. We were tasked initially to bring 13 separate branded microsites into one site – djoglobal.com. The reasons for doing this were many, but our main strategy was to increase brand recognition for DJO Global, and to show medical professionals, for the first time, the entire breadth of DJO’s product line in one place.
- Detailed UX and planning – bringing 13 sub brands into one
- Corporate creative design centered on user personas
- Enterprise Drupal CMS, product filtering, SOLR search
- Integration of tablet focused Web Application for video learning
- Ongoing web strategy and site updates
- iOS Mobile Applications
Screenshots
